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Author Mirela Niculae
Mirela Niculae
Updated on Nov 25th, 2023
Fact checked by Emma Vince

Blue Apron Black Friday Deals 2023: Try Out Gourmet Meals

Blue Apron is celebrating Black Friday by offering a great deal to newcomers. The company is well-known for the quality and taste of its gourmet meal kits, so if you’ve ever wanted to try it, now’s the perfect opportunity.

This Black Friday, you can get this offer: Enjoy $180 off across your first 6 orders, which is a great deal. With this offer, you can try any of Blue Apron’s 5 meal plans (or mix and match between them). The menu is rich in nutritionist-approved and health-conscious recipes, and you get to try new dishes every week.



Great range of global recipes

Doesn’t cater to niche diets like keto

Wellness plan for healthier options

No option to exclude allergens

Several gourmet recipes each week

Prices can be high for smaller orders

Current deal – Enjoy $180 off across your first 6 orders

What Key Features Does Blue Apron Offer?

Blue Apron has been in business for over a decade and has established itself as a major player in the meal delivery game. In our extensive research, these are the features that stand out the most:

  • Diverse menu options: Blue Apron provides a range of recipes that encapsulate different cuisines and dietary preferences. The menu offers a wide range of globally-inspired dishes with a focus on taste and quality.

  • A dedicated Wellness plan: Suitable for couples, Blue Apron offers a wellness menu focused on holistic health. These dishes can cover certain health requirements such as low-calorie or low-carb.

  • High-quality ingredients: Sourcing only the finest ingredients, Blue Apron ensures that each meal is not just tasty but also nutritious. It partners with sustainable farmers to get the best produce and proteins.

  • Flexible subscription plans: Customers can tailor their subscription based on the number of people in their household and the frequency of deliveries, making it suitable for individuals, couples, and families.

  • User-friendly recipe cards: Every meal kit comes with a detailed recipe card that includes step-by-step instructions and pictures. This ensures that even novice chefs can create restaurant-worthy meals with confidence.

What’s Included in Blue Apron’s Black Friday Deal?

Screenshot of Blue Apron's menu
Blue Apron's menu highlights seasonal ingredients and includes healthy options.

The current offer is Enjoy $180 off across your first 6 orders, which means the entire menu is at your disposal. This is a great opportunity, considering that Blue Apron features some interesting dishes, such as Hoisin Pork Belly & Miso Ramen or Pancetta & Five Cheese Ravioli Bake.

The Blue Apron menu is a testament to culinary diversity and innovation, designed to cater to a wide range of palates and dietary needs. Each recipe is inspired by global cuisines, from the robust flavors of Mediterranean cooking to the subtle and intricate tastes of Asian dishes. Furthermore, the options range from meat and seafood to vegetarian and beyond.

Blue Apron is also focused on nutritional value, so its meals are wholesome and tasty. And if you like culinary experimentation, the menu also offers a chance to try ingredients and techniques that might be new, making every cooking session an opportunity to learn and grow as a home chef.

The meal plan structure is all about flexibility, convenience, and diversity. As a subscriber, you can choose the frequency and size of your box to fit your household's needs. You can order for couples (2-person plan) or families (4-person plan), and you get to select from a variety of dishes each week. 

For some extra spice to your weekly box, Blue Apron offers a well-stocked add-on section where you can find ready-made meals, cooked proteins, soups, desserts, and more. However, these are not included in the company’s Black Friday sale.

Blue Apron’s Best Black Friday Deal

Blue Apron is a bit pricey, especially for small orders (the 2-person plan with 2 or 3 meals per week). But with the Black Friday deal (Enjoy $180 off across your first 6 orders), you can try out these impressive meal kits and see if the premium price point makes sense in the long run.

On the other hand, you can still save quite a bit even if you’re feeding a family of 4. Without the Black Friday discount, the price starts at $7.99 per serving for 5 meals per week, with the 4-person plan. With the same plan but 2 meals per week, you pay $9.99 per serving. Once you add the $10.99 shipping fee, this can be a hefty bill.

So, depending on the size of your household, the Black Friday offer can help you start off easy. To get an idea of how much you’ll spend once the offer expires, check out our well-detailed Blue Apron review. My colleague broke down Blue Apron’s prices and has included more details on its menus and offerings.

FAQ — Blue Apron’s Black Friday Deals

Does Blue Apron offer Black Friday deals?

Yes, Blue Apron offers interesting and impressive Black Friday deals each year. This year, the offer is geared toward newcomers in an effort to encourage everyone to give its delicious meal kits a try.

How does Blue Apron handle dietary restrictions or allergies?

Blue Apron doesn’t cater to any specific diets in particular. The menu includes a range of meal options, including vegetarian dishes, but each person must review the ingredients for each recipe to ensure they meet specific dietary needs.

How much does Blue Apron actually cost?

Without a discount, Blue Apron prices start at $7.99 per serving for the largest order. However, if you’re ordering for a couple, prices per serving vary between $12.49 and $9.49. Shipping is an extra $10.99 per week.

Our Top Choice For 2023
Enjoy $180 off across your first 6 orders
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