Dinnerly vs. HelloFresh 2025: The Best Meal Kit?

Dinnerly and HelloFresh both offer a convenient solution for families who are tired of the hassle of grocery shopping and meal planning. In this piece, I’ve compared Dinnerly and HelloFresh based on ease of preparation, variety of meals, and overall value, with a particular focus on family-friendly options. 

Both services have their benefits, but HelloFresh stands out as the superior choice for busy families looking for delicious, healthy meals without the stress of planning and shopping. The meals are nutritious and exciting, and the recipe cards are cleverly designed so everyone can help out in the kitchen. 

Both Dinnerly and HelloFresh allow you to simplify your weeknight dinners and elevate your cooking game with meals the whole family will enjoy – but read on to find out why I’d recommend HelloFresh as the top meal kit delivery service.

At a Glance: Who Won Each Category?

Menu Variety: Both Services Offer a Great Range of Recipes

Both HelloFresh and Dinnerly offer a wide range of options to suit different tastes and dietary needs. The menus from both services are pretty extensive – Dinnerly offers more than 100 items each week, including desserts, breakfasts, and extras. HelloFresh offers 100+ meal kits and market items every week.

Dinnerly’s meal kits boast just 6 ingredients per recipe. Although this simplifies the dishes and helps keep Dinnerly’s prices accessible, those looking for more varied and complex flavor combinations might prefer HelloFresh’s menu. 

The majority of Dinnerly’s menu is classic American cuisine – think burgers, pasta dishes, chicken cutlets, and more – with some global influences like Mexican, Indian, and Mediterranean. On the other hand, HelloFresh has a slightly smaller selection of meal kits, but it offers more cuisine variety with meals like Sweet Ginger Pork Chops, Falafel Power Bowls, and Chicken Ramen. 

HelloFresh’s menu also includes “specials” and seasonal dishes linked to calendar events, such as Mother's Day. You’ll also spot some 10- and 5-minute lunch and brunch options.

Both Dinnerly and HelloFresh have premium dishes on the menu, too. These are available at an additional cost since they include pricier sides and more expensive cuts of meat, including shrimp, truffle, and steak.

You’ll also spot a number of prepared meals on Dinnerly’s menu. These are limited but can be useful if you have a busy night planned or no energy to cook. The number varies from week to week and includes meals like Ready Made! Cheese Enchiladas. HelloFresh offers a solid range of easy-prep and quick-cook options, but you won’t find any microwave meals. 

You can add additional market items to your order with both Dinnerly and HelloFresh. Dinnerly’s extras cover quick-cook desserts, breakfasts, snacks, and sides, while the HelloFresh Market stocks breakfast bites, sides, extra proteins, fresh produce, and more.

Meal Customization: Dinnerly Has More Personalization Options

Dinnerly comes out on top for customization since it offers more menu flexibility. You can customize lots of the meals on Dinnerly’s menu, with the option to swap the protein in many dishes for an organic version, a plant-based alternative, and more, as well as switching many of the veggie sides. In some pasta dishes, you can even go gluten-free.

HelloFresh also offers some swaps, but only on around 12 dishes per week. These mainly include the option to switch out the protein or the side dish or add meat to an otherwise-vegetarian meal.

The level of customization for major dietary preferences is limited with both services. HelloFresh and Dinnerly clearly list allergens in their recipes, but you’ll need to click on each dish to identify if a recipe is suitable. Note that neither service is recommended for those with severe allergies since all the kits are prepared in the same facility. 

HelloFresh gives you the option to select a plan preference when you sign up. This will automatically filter the menu to show you the kinds of meals HelloFresh thinks you would like each week. However, you’ll always have access to the full menu if you want more options.

Dinnerly doesn’t offer plan preferences, but you can tick a box for veggie-only meals. Unfortunately, there’s no other way to filter the recipes on Dinnerly’s extensive menu other than by noting the tags on each one. These include Low-Carb, No Added Gluten, Dairy Free, Healthy, and more.  

HelloFresh offers a good selection of vegetarian meals, with 14-15 options per week, plus some plant-based meals. There are plenty of veggie options on the Dinnerly menu, too, but fewer vegan offerings. Both services also have a solid number of low-carb and lower-calorie dishes for dieters. 

Ordering, Delivery, Unboxing: HelloFresh Lets You Select a Specific Delivery Day

Making your first order is similar for both services, but HelloFresh lets you select  dietary preferences. For both HelloFresh and Dinnerly, you start by creating your account, selecting your plan size, and then you can start picking meals for your first box. 

HelloFresh and Dinnerly make it easy to edit your account, too. With both services, you have the option to skip weeks, change your plan or delivery address, and pause or cancel your subscription at any time by logging in on the website or mobile app.

One key difference between the two services is delivery options. HelloFresh allows you to select a specific delivery day for your meals – usually from a few different options – while Dinnerly’s delivery day is predetermined based on your location. HelloFresh delivers to all contiguous states and Dinnerly delivers to most of them, but both will confirm whether delivery is available when you enter your zip code to sign up.

Both Dinnerly and HelloFresh prioritize the use of environmentally friendly materials in their meal kits. The food items are shipped in compostable insulated liners and recyclable or resusable ice packs, which are housed in cardboard boxes.

Dinnerly takes a more basic approach with recipe organization. Your box will contain all the ingredients for the recipes you’ve chosen for that week, but they won’t have been sorted. Some veggies and produce even arrive loose. This is partly a cost-cutting measure that helps to make Dinnerly so affordable. Another thing to note is the lack of photographs on Dinnerly’s recipes which may be inconvenient to some.

HelloFresh, on the other hand, provides recipe cards with step-by-step images. All the ingredients are sorted into labeled paper bags, making it easy to identify and locate the ingredients you need for each recipe.

It’s easy to recycle HelloFresh and Dinnerly’s packaging. Most of it can be added to your curbside collection – check for details about specific plastic recycling in your area. I’d also give extra points to HelloFresh for its clear commitment to sustainability – you’ll find a wealth of info on the website about recycling, reducing food waste, social impact, and more. 

Meal Prep: Both Services Offer Easy-To-Prepare Dishes

Both HelloFresh and Dinnerly do a great job of offering crowd-pleasing, easy-to-cook dishes. For both services, the meals generally take around 20-40 minutes to get on the table, though Dinnerly does offer some prepared meals which naturally take less time. 

Dinnerly’s menu tags make it easy to identify the easiest meals. Look out for categories such as Under 30 Minutes and One Pot Meal. There’s also Easy Clean Up! and No Chop! recipes.

The service advertises that all its recipes can be created “in 5 simple steps”, but in reality, you’ll usually find that a single step will often include multiple actions, so this is kind of misleading. The online recipes also don’t have photos to accompany the steps, so there is definitely more room for error. 

HelloFresh’s recipes may seem more complex, but they’re just as easy to make. Some dishes might take longer than Dinnerly’s – particularly those that are considered Premium Picks – but the recipe cards are clear and concise, and you’ll find step-by-step photos on each one.

I like that there’s a diverse range of 10- and 20-minute HelloFresh recipes, too. This means you can pick and choose how complex you want your meal to be. Look out for tags such as Easy Prep and Quick, and of course, you can specifically select the Under 20 Minutes plan when you sign up. 

Customer Support: HelloFresh Has Human Live Chat Support

HelloFresh is the clear winner here thanks to the real humans behind the chat. Both services have standard chatbots that respond to key phrases. However, I struggled to get the Dinnerly chatbot to understand my request – in the end, I resorted to entering just a single word to get a helpful response. 

HelloFresh gave me the option to transfer to an agent. This meant I was able to get a clear answer to a question without having to figure out how best to phrase something so the chatbot would understand.

Both Dinnerly and HelloFresh offer online assistance through their websites, as well as the option to contact customer support via email or phone. They both also have extensive FAQ pages which answer the most important questions.

Pricing: Dinnerly Is Super Affordable

Dinnerly is widely known for its affordability. With prices as low as $2.12 per serving, it’s great for families and couples on a budget. And despite the fact HelloFresh is still competitively priced compared to many other meal delivery services, it can’t beat Dinnerly in this round. 

Dinnerly’s starting price is based on the largest weekly order of 6 recipes per week for 4 people. The price per serving does increase the fewer meals you order, but even at 2 meals for 2 people per week, Dinnerly comes in at just $8.04 per portion. 

HelloFresh is still an affordable meal kit delivery service. It offers mid-tier pricing with great value for larger boxes, giving you a better per-serving cost. For example, first-time users can get 6 meals for 4 people for only $119.74.

Shipping fees are comparable, too, so this is something to consider. HelloFresh charges $10.99 per delivery and Dinnerly charges $11.99. But in terms of overall cost, Dinnerly is the winner of this category.

Dinnerly vs. HelloFresh – Quick Overview 

And the Winner Is: HelloFresh

HelloFresh is my preferred choice for many reasons. The diversity in its menu stands out, offering numerous healthy options with a variety of ingredients and dish types. As someone who enjoys a varied diet, this is a significant advantage for me. Plus it features on our top 10 meal delivery services list.

The customer service at HelloFresh is commendable. I've had consistent positive interactions, making my experience smooth and hassle-free. If you ever run into issues or have inquiries, their team is swift and efficient in handling them.

HelloFresh's recipe cards are a highlight for me. These colorful and easy-to-follow cards make cooking a delightful experience. They are especially handy if you're trying to get the whole family involved in the kitchen, as they simplify the cooking process.

On the other hand, Dinnerly offers an affordable alternative. It's an excellent choice for those looking to stay within a budget while enjoying the convenience of meal kits. The service provides a customizable menu with simpler recipes, ensuring you get good value without compromising on taste.

Dinnerly's straightforward approach to meals is its strength. While it might lack the extensive variety of HelloFresh, it compensates by delivering uncomplicated and quick-to-prepare dishes. This can be a boon for those who prefer a no-frills approach to their meals.

FAQ

Is there a cheaper alternative to HelloFresh?

Dinnerly is a more affordable option compared to HelloFresh. Its meals begin at a minimal cost of $2.12 per serving, establishing it as one of the most cost-effective meal kit delivery services available. Regardless of the low cost, Dinnerly continues to provide fresh, premium quality ingredients and uncomplicated but tasty recipes.  

Which has easier prep meals, Dinnerly or HelloFresh?

Does HelloFresh cater for dietary restrictions?

Yes, HelloFresh caters to some dietary restrictions, with options for vegetarian, pescatarian, plant-based, low-calorie, and low-carb diets. When you sign up, you can specify your preferences, and the menu will be tailored to your needs. Also, each recipe card includes a complete ingredient list and allergen information, allowing you to make informed decisions about what you eat.