Enjoying a glass of wine at the end of a long day is a treat to be savored. But if, like me, you’d like to learn more about the wines you’re drinking and find new bottles to try, our list of the 10 best wine delivery services is the perfect place to start.
We’ve pulled together the 10 best companies that will help you refine your palate, many of which support local, independent wineries, too. With the addition of food pairing suggestions, monthly information booklets, and exclusive promotions, these wine delivery services offer a wine-buying experience like no other.
Whether you’re just discovering a love for wine, or you’re looking for a more convenient way of staying well-stocked, there’s something on the list for you.
Naked Wines – Invest in Independent Winemakers
Winc – An Easy Introduction to Wine
Bright Cellars – Great For New Wine Drinkers
Firstleaf – Fully Customizable Wine Subscription
Wine Insiders – Competitive Prices and Great Variety
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Great customer service is at the top of our list for any kind of delivery service. But when it comes to wine, it’s also important that you’re able to find varieties you love and can enjoy. Some companies, like Winc and Bright Cellars for example, offer data-driven “quizzes” to match your palate with different varieties, while offering a cash-back guarantee if you don’t love the wine you receive.
Offers a great selection of budget-friendly wines
Ratings system helps you get wines you’ll love in every order
Naked Wines is an online retailer and wine club that gives you direct access to independent winemakers from all over the world. It isn’t like a usual wine delivery subscription in that you pay a monthly fee and receive a regular shipment of whatever wines are available – with Naked Wines you’re charged $40 per month and can use that credit to pick out any bottles you like, to be delivered whenever is convenient for you. For more details on the ordering process, read our full review.
The set monthly charge may seem a little odd, but it’s what sets Naked Wines apart from other wine clubs. That money allows the company to invest in independent winemakers so they can keep producing – in a sense, crowdfunding to prepay for and buy wine.
Has an intelligent rating system to help you find wines you’ll love
Beautiful, gift-worthy packaging
Great variety, with rotating seasonal selections
As a new customer, you’ll be asked to fill out a quiz to help build your Palate Profile, in order for the company to make selections that match your taste. This is what makes Winc a great wine delivery service for anyone who wants to learn more about wine and discover new favorites.
You don’t have to know which varietals (type of grape) you’ve liked in the past – instead you’ll receive suggestions based on how you like your coffee and which fruits you enjoy. Our Winc review goes into more detail.
Put simply, Winc is a monthly wine club that aims to make the experience of exploring wine simple and fun. Once you’ve finalized your selections, they are sent directly to your door. You can then rate your wines to get even better recommendations next time. Each bottle is selected from independent winemakers from all over and comes with a 100% satisfaction guarantee.
Exclusive Member Rewards program available
Introductory palate quiz to help curate your bottles
Get a free replacement for any wine you don’t like
With an algorithm-based quiz that compares your preferences to 18 different attributes, Bright Cellars is able to introduce customers to wines with a satisfaction guarantee.
The whole thing was created by two MIT grads who wanted to learn more about wine and make it accessible for others to learn as well. For more background, check out our full review.
Bright Cellars is good for anyone who wants an easy introduction to wine. It’s also great for those who already enjoy wine but want to try something new. Every bottle is priced the same, so costs won’t fluctuate based on your selection. If you want to save a little, you can earn referral points by having your friends sign up.
Has a sustainable focus – all shipments are carbon neutral
Access to a wine concierge for questions and suggestions
Easy-to-use rating system
When you sign up and take the initial patent-pending quiz, Firstleaf will customize your introductory box to include a variety of wines you’ll like based on your answers. With each month you’re a member, the system gets smarter and learns more about your preferences based on the feedback you give.
Check out our complete review for more information.
Firstleaf’s wines have earned countless medals in contests like the International Women’s Wine Competition, so it’s safe to say the company has some incredible options. If you want to choose your own from the online store, there are plenty of filters to help narrow down your options. Each shipment is completely customizable – you can select your delivery dates and the frequency of which you receive your shipments.
Firstleaf is a great choice if you’re looking for an introduction to wine or want to try something new without spending a fortune.
The option to subscribe or simply shop online
Huge variety, and a great range of gifts and sets
Wine Insiders offers a membership that sends six 12-bottle cases to you each year. Each case features 12 different, high-quality wines, which means you get the discount of bulk-ordering without having to order a case of just one type. With 49 different varietals, you definitely have plenty of options. Our expert review covers this in more detail.
If you don’t want to sign up to the Wine Insiders Club, you can still utilize the online store and take advantage of the discounted prices. There are celebrity curations and other fun collections to enjoy. The subscription is a great deal, but it’s nice to browse the store without having to commit to regular shipments.
Seasonal Sips shows wines that are perfect for the time of year
Informative tasting guide and in-depth notes with every bottle
All the wines have been tasted and selected by Martha herself!
Martha Stewart doesn’t put her name to just anything, so you know this wine club is likely to live up to her impeccably high standards. Sign up and you’ll receive 12 Martha-selected wines every 12 weeks, with the option to choose a mixed red and white package, an all-reds package, or an all-whites package – all selected from vineyards around the world.
Read our expert review for more details.
In addition to the Wine Club offerings, you can also shop individual bottles and wine packs for special occasions. Planning a barbecue? Try the Great Wines For Grilling pack. Or how about the Patio Sippers half case for those summer nights in the garden? This is a great service for people who want to try new wines and love having a variety to choose from.
The service is simple to use and offers lots of packaged selections to take the decision-making out of your hands. It’s a perfect gift option as well.
Supports small, family-run vineyards and businesses
A Love-It guarantee on every bottle
The California Wine Club is unique because it offers multiple levels of club membership, so there’s something for everyone. From the Premier Series, which is the most affordable, to the Aged Cabernet Series, which includes two bottles of prestigious Napa or Sonoma Valley Cabernets each month. The clubs start with two bottles per month and you can add more if you want. You can also swap the monthly membership for something less frequent if you select the Give a Gift option. Get the lowdown by reading our full review.
The company started decades ago as a way to share small-batch Californian wines with customers all over the United States. Now, you’ll also find a Pacific Northwest Series featuring Oregon and Washington wines, as well as an International Series. It’s a great way to experience the famous wine destination without leaving your home.
Monthly membership perks, including deals, rewards, and more
Wine Cellar access, including tasting notes, recipe pairings, and reviews
Choose to receive either three or six bottles per month
While many of the other wine delivery services out there have you fill out a quiz when you sign up, Wine Awesomeness doesn’t. You can either shop a la carte via its online store or subscribe for a complete wine surprise that’s been curated by the team. You’ll be asked to choose between red, white, or the variety pack.
It’s a great service to help expand your horizons and try new varietals that you might not have selected on your own. The focus is on discovery, so it’s all about trying new things and finding new favorites. Check out our full-length review for a more in-depth look at the wines offered.
Along with the wines, you’ll receive exclusive access to Wine Cellar – an interactive experience featuring recipe pairings, tasting notes, and more.
95% of its wines have been rated “would buy again”
Quick shipping on all orders
Flexible membership with the option to skip shipments
Vinesse makes it easy to find wine that you’ll love. If you’re not interested in signing up for a Wine Club membership, you can still browse the store and order one of the many six- or 12-bottle sampler packs.
The options are plentiful – almost a little overwhelming – but fun to sort through. Our full Vinesse review goes into more detail.
Another great feature of Vinesse is its availability in all 50 states. It’s one of the few services that will deliver to both Alaska and Hawaii. Every order is shipped within 48 hours of buying and you’ll receive a tracking number that you can use to monitor your delivery.
Starting Price Per Bottle
$9.99, or free on orders over $100 (excluding Alaska and Hawaii)
Mainland US, Hawaii, and Alaska (excludes AL, AR, DE, MS, NJ, OH, RI & UT)
Affordable wine from indie winemakers
$9, or free on orders of four bottles or more
40 states (excludes AK, AL, AR, DE, HI, KY, MI, MS, NJ, RI, SD & UT)
An easy introduction to wine
Mainland US (excludes AK, AL, DE, ND, MI, KY, HI, NH, RI & UT)
Anyone new to wine or wanting to try something new
$9.95, free on your first order
44 states, including Washington DC (excludes AL, AK, HI, RI, MS & UT)
$14.95, or free on orders of six bottles or more
40 states (excludes AK, AL, AS, DE, HI, KY, MS, RI, SD, & UT)
Great introductory offers
$14.95, or free on orders of six or more bottles
All states and Washington DC (excludes AL, AK, AS, DE, HI, KY, OK, MS, RI, SD & UT)
Martha Stewart fans
Calculated at checkout
All states, including Alaska and Hawaii
California wine lovers and anyone looking to support small vineyards
$15, or free for club members
The contiguous US (excludes AK, AR, AL, HI, MS, SD & UT)
A thoroughly modern wine subscription service
$21, or free on orders of 12 bottles or more
All states, including Alaska and Hawaii
All wine drinkers, from novices to wine connoisseurs
You’ll see a mix of both wine delivery services and wine subscriptions on the list above. The difference can be a little blurry. Simply put, subscriptions are wine clubs. You pay a monthly fee and receive a regular shipment of selected wines. Wine Awesomeness is a great example of this – you pay your monthly fee and, based on your preferences, the bottles are selected for you.
A wine delivery service is more like an online shop where you scroll through and purchase bottles that will be sent to your door.
When choosing what kind of service to go for, keep in mind that wine subscriptions usually come with perks and price savings. Even though you sign up for recurring payments, most are easy to cancel or pause if you need to.
Wine makes a great gift for many occasions. A few of the vendors on our list have some incredible gift options.
Many wine delivery services, such as Bright Cellars, offer gift cards, allowing you to purchase a “wine experience” for a friend, family member, or coworker. This is often the case for those companies that like to customize their service to the specific recipient’s tastes. Winc and Firstleaf have similar gift card options.
If you’re looking for something special where the physical bottles arrive as the gift, Wine Awesomeness has a few gifting options. Imagine how fun it would be to receive a surprise gift of wine on your doorstep!
The best wine delivery websites feature easy filtering systems, a user-friendly setup, beautiful photography, and customer service that’s easy to locate.
Winc has great filters to help you find exactly what you’re looking for. It’s easy to see the customer ratings and figure out how to get started, too. Firstleaf and Naked Wines have support boxes located on every page so it’s easy to jump in a chat with a customer service advisor and get any questions answered.
Wine subscriptions give you access to some incredible wines at great price points. And the best part? You can browse from the comfort of your couch. You can make it more of an experience if you choose to, learn more about your preferences, and find new favorites. Or you can simply keep your wine fridge stocked without having to go anywhere!
Wine delivery services are companies that use the internet to market their products, allowing you to browse, purchase, and have wines conveniently shipped to your door. By removing the layer of storefronts, you’ll often find more competitive prices by purchasing directly through these websites, many of which partner with small, independent winemakers. Naked Wines, for example, focuses on doing just that.
Winc offers free shipping on its wine delivery service when you order four bottles or more. In fact, most of the other services we featured on our list include free shipping if you order a minimum number of bottles.
Naked Wines is the best all-around wine delivery service thanks to its great selection at great prices. Our comparison chart lets you see all of the difference between today’s top wine clubs.
Wine delivery services offer a selection of – often exclusive – wines that can be shipped directly to your home, either as part of a membership or as a one-off purchase. Some services will curate a selection for you, while others allow you to select your own wines based on the recommendations provided.
Get a more in-depth example at how a wine delivery service work in our expert Naked Wines review.